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Gemma Henry

Content Lead

Working at Bensons

How long have you worked at/with Bensons for?

3 months so far. But I’m excited to see where my future at Bensons will lead!

Why Bensons?

Sleep is quite simply fascinating! And there are so many interesting avenues down which the subject of sleep will take you, so the research aspect of my role is often very eye-opening. But what really drew me into the Bensons ethos was its dedication to delivering the wants and needs of our customers. Count me in!

Relevant Qualifications

  • English Literature and Language, BA (Hons)
  • 8 years of copywriting experience
  • 6 years of content planning and ideation experience

Expertise

What do you specialise in? All things content related. This includes everything from the planning and creation of informative blog posts to analysing data to see how we can best fulfil the needs of our customers. I also champion our brand tone of voice and assist in the eCRM world from time to time too.

What Gemmas' colleagues have to say about them:

Amy Walmsley

eCRM Executive

Gemma is the key driver of all things content in the Bensons Sleep Hub world – from writing articles that will help you get the perfect night’s sleep to creating content that we send out within our post-delivery journey on how to keep your Bensons purchases in tip top condition, all whilst making it interesting, informative and easy to read!

Preparing The Five Senses for Quality Sleep
November 1, 2023-Gemma Henry

Preparing The Five Senses for Quality Sleep

Winding down after a busy day whether you’re a worker bee, a busy parent or if you’ve just had a hectic day can be difficult. This can then impact your sleep pattern and set you up for a vicious cycle of reduced sleep, low mood and a lack of quality rest. A good way [...]
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Bedtime Yoga: The Basics and the Benefits
September 7, 2023-Gemma Henry

Bedtime Yoga: The Basics and the Benefits

If you’ve been having trouble getting to sleep lately, it might be time to give bedtime yoga a try. Yoga has the ability to impact sleep in all the right ways. Studies suggest that some people experience improved sleep quality after practicing yoga at bedtime. Given that yoga exercises involve the process of stretching [...]
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