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Chris Hardy

Product Copywriter

Working at Bensons

How long have you worked at/with Bensons for?

I’m just coming up to 6 months, and it has flown by! I’m massively excited to see where the Bensons journey takes me.

Why Bensons?

I grew up watching old VHS recordings of films taped off the TV from the 80s and 90s, and there wasn’t one that didn’t include the old classic Bensons for Beds “jingle”. It was part of the soundtrack of my youth! So when the opportunity came up to become a copywriter for the company, how could I say no?! It’s such a fantastic company to work for, and I’m grateful to be a part of such an historic British company.

Relevant Qualifications

  • 12 years of digital marketing experience
  • 11 years of copywriting experience
  • 6 years of SEO driven content creation

Expertise

What do you specialise in?

As someone who has had a lifelong love of the English language, and its capability to create nothing short of magic when used effectively, I simply try to specialise in using it to the best of my ability. Whether that be a quick and punchy tagline, or a novel. As Noam Chomsky said, “language is a process of free creation”, and I see it as a privilege to be creative every day.

Harmonious Dreams: The Profound Benefits of Sleeping with Music
April 24, 2024-Chris Hardy

Harmonious Dreams: The Profound Benefits of Sleeping with Music

As far as we know, music has always been an integral part of human culture, thought to have been an early form of communication and language in some of the earliest examples of our species. Many of us enjoy music during our waking hours, but its therapeutic effects have been proven to extend into the world of sleep. Incorporating music [...]
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Unlocking the Secrets to a Restful Night's Sleep
November 8, 2023-Chris Hardy

Unlocking the Secrets to a Restful Night's Sleep

The fast-paced and demanding nature of modern life has seen the importance of a good night's sleep slip in our priorities. Those never-ending to-do lists, and countless responsibilities are often prioritised while the significance of a great quality sleep is almost an afterthought. And yet sleep is so important in so many ways. Good sleep helps to improve not only [...]
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Unravelling the Mystery of Fitness Trackers and Sleep
June 19, 2024-Chris Hardy

Unravelling the Mystery of Fitness Trackers and Sleep

Over the past few years or so, the health and wellness industry has been having a massive surge in popularity. And from that very first release of the Fitbit tracker way back in 2009, to integrated fitness and sleep monitors built right into our watches today, the technology involved has certainly come a long way [...]
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